Shea Butter has slowly but surely made its way to the list of “must have items” for nearly everyone. Gifted to us from the motherland, Shea butter is a fat extract from the nuts produced by the African shea tree. Because of its potency in stearic acid and oleic acid, shea butter is widely used in cosmetics and as an active ingredient in skin moisturizers. The possibilities for using shea butter are seemingly endless due to the abundance of vitamins and fatty acids that are vital to healthy skin and hair. Shea butter is a great solution for dry and brittle hair, by locking moisture in and creating a barrier against your tresses to protect from heat and other elements. Applying a small amount of unrefined shea butter to your hair each time you wash or apply heat could help significantly reduce heat damage and frizziness.
People all over are discovering the many benefits of shea butter, putting into use in more ways than one. Healthy skin and nails are dreams nearly everyone share. Both men and women alike dream of having smooth, even skin and strong healthy nails. Aside from providing moisturizer and protection to your hair, shea butter also has the ability to help strengthen your nails and promote healthier skin. Thats right, kiss your face wash with the lengthy list of ingredients goodbye! Shea butter provides natural moisture and protection for your face or entire body, without the use of harmful or toxic chemicals, dyes or fragrances.
After watching her mother treat pregnant patients skin with raw unrefined shea butter, EuGenia Akuete was inspired. With the help of a few friends and supporters, she began to grow and produce her own shea butter, eventually establishing her own brand, Naasakle. When she was diagnosed with cancer in 2000, her daughter decided she had to do something to help see her mother’s dreams come true. She wanted to help improve the lives of Ghanaian women through the use of Shea butter, just as her mother-Grandma Sunshine. Here is where she found her inspiration for what would become Eugenia Shea.
With the guidance and knowledge of Grandma Sunshine, the mother-daughter tag team took on the world of business with a goal of bringing awareness to the benefits of shea butter, and building more economic and employment opportunities for women in their home town. In 2014 EuGenia Shea was born using her mother’s past experience and her knowledge of the wonders of shea. Currently, EuGenia Shea offers products for pregnancy, dermatological and everyday needs.